Analysts at DFC Intelligence have already started crunching the numbers for Grand Theft Auto 6. According to the firm’s projections, the game is expected to generate $3.2 billion in its first year alone, with pre-orders accounting for a third of that amount. The Financial Times highlighted that GTA 6 is poised to set a new benchmark in the entertainment industry, with its predicted revenue surpassing even the biggest blockbuster films.
Yoshio Osaki, CEO of IDG Consulting, weighed in, calling GTA 6 "one of the biggest entertainment launches in history, not just in games but for all of media." Previously, Take-Two Interactive CEO Strauss Zelnick expressed unwavering confidence in the game, describing it as something "no one has ever seen before." GTA 6 is set to release in fall 2025.